Serena joined Hughes in 2016 to lead the Digital Video Production Unit.
Result-focused, Serena has successfully run her own videography business since 2010 and is admired for her attention to detail and technical skills. She combines these to effectively tell the stories of Hughes’ clients through engaging video content.
Serena produces a range of branded content for Hughes - from promotional, training and education videos to short documentaries. Often working alongside the public relations and graphic design team to conceptualise and produce content, she has executed a number of successful social media campaigns and regularly produces video to enhance and complement our website designs.
Serena is experienced in creating video content for the Adelaide property market, as well as the South Australian food and wine sector. She has a particular interest in human interest stories and has created emotive and powerful video content for the Royal Flying Doctor Service, Calvary Health Care and the BankSA Foundation.
Serena is a certified drone pilot with the Civil Aviation Safety Authority (CASA), allowing her greater flexibility in capturing aerial footage for clients.