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Hughes blog post: Twitter hashtags working out a tweet
11 May 2011|
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If you’re not using Twitter yet, it may seem like an underworld realm – a strange communication platform made up of short, nonsensical mes...
Hughes blog post: The armies of Zod invade Wikipedia
13 April 2011|
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The other day I was doing some research on a local Adelaide school when I checked its Wikipedia page to see what the online encyclopedia was saying ab...
Hughes blog post: A checklist for great event photos
18 March 2011|
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The need to get good, quality photographs for your event is more important today than it ever was before.
I’ve heard that 2.5 billion photos ar...
Hughes blog post: Coming to you live from… the hairdresser
9 February 2011|
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I walk past South Australia’s Parliament House quite often, en route to the railway station after work.
Occasionally, this massive pillared bui...
Hughes blog post: Seven reasons why I use Flickr
4 February 2011|
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I read with interest this week a New York Times article about the future of photo sharing site Flickr.
The article highlights that Flickr is under th...
Hughes blog post: Quora? That is the question.
25 January 2011|
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Quora - an online website where questions and answers are created, edited, and organised by everyone who uses it - was launched in Beta about a year a...
Hughes blog post: You can lead a man to a computer… but you can’t make him type!
20 January 2011|
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Writer’s block is annoying. And as a junior PR consultant I fear I’ve been more prone to it than my senior colleagues. In fact I had it ju...
Hughes blog post: The importance of media monitoring
13 January 2011|
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In an industry where a major measurement indicator is media coverage, there’s a lot to cover.
Wikipedia claims there are 519 newspapers in Aust...
Hughes blog post: Social media risk management
4 January 2011|
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A few months ago I came across a really useful infographic about Social media triage. Credit to Charlene Li for this one as outlined here.
The firs...
Hughes blog post: Social media - your NY resolution?
20 December 2010|
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Is 2011 the year your business begins using social media?
There’s been speculation that 2010 was the year business continued to experiment with...
Hughes blog post: Racy new approach
16 December 2010|
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We’ve recently been involved in a campaign for one of our clients, Repromed and if you can read the print in the image, it’s a campaign ab...
Hughes blog post: Sharing holidays on social media
13 December 2010|
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Among the many things we like to share with family and friends are our holiday photos and stories.
Undoubtedly social media has helped us to do that....
Hughes blog post: Caption competition winner
10 December 2010|
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We recently ran a caption competition using Twitter.
Pictured is @Coaten picking up his prize – a Beerenberg gift basket and a $50 movie vouche...
Hughes blog post: Caption competition on Twitter
8 December 2010|
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Twitter is one of our favourite social media tools and this past week we’ve had a chance to test some of its best uses – hashtag trends an...
Hughes blog post: Are you sure you don't need media training?
30 November 2010|
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This video shows a great example of a chief executive who has no idea what to say to the media. We saw this video on the Mumbrella site and they say:
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